Missed leads and abandoned carts – 60 % of abandoned online sales are recoverable with proactive live chat. Without a chat widget, those prospects simply leave.
Slow response times drive people away – Only 18 % of customers are willing to wait more than 15 minutes for a reply; long waits directly hurt satisfaction and revenue.
High-value buyers go elsewhere – 63 % of shoppers spending $250–$500 per month are more likely to buy from companies that offer live chat. Not offering chat means losing your best customers.
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